SSV 2.0 : Bringing SSV 2.0 to the Broader Ethereum Ecosystem

With the rollout of SSV 2.0, the network aimed to spotlight its advancements in decentralised validator infrastructure and broaden understanding beyond developer communities. The goal was to frame the technical upgrade in a way that resonated with media, builders, and the broader Ethereum ecosystem.

Secured ~18 pieces of coverage

Secured ~18 pieces of coverage in top-tier outlets including CoinDesk and Cointelegraph, reinforcing SSV Network’s position as a leader in decentralised staking infrastructure and expanding awareness beyond technical audiences.

The Client
SSV Network is the leading Distributed Validator Technology solution, enabling decentralised, secure, and highly resilient Ethereum staking. Trusted by leading node operators, SSV secures over 120,000 validators with a total value locked exceeding $10 billion, establishing itself as the default choice for institutional-grade Ethereum staking infrastructure.
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Industry
Staking infrastructure platform

The Opportunity

With the rollout of SSV 2.0, the network aimed to spotlight its advancements in decentralised validator infrastructure and broaden understanding beyond developer communities. The goal was to frame the technical upgrade in a way that resonated with media, builders, and the broader Ethereum ecosystem.

Our Approach

We developed a narrative that connected the upgrade to larger trends in Ethereum staking, decentralisation, and infrastructure reliability. Through proactive outreach and tailored messaging, we helped the media understand the significance of SSV 2.0 for the future of Ethereum.

The Impact

Secured ~18 pieces of coverage in top-tier outlets including CoinDesk and Cointelegraph, reinforcing SSV Network’s position as a leader in decentralised staking infrastructure and expanding awareness beyond technical audiences.


Media Wins

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